What’s up? I’m Michael but you can call me Mike. I’m a little bit obsessive and a lotta bit anxious (hence the 😬). That means I’m constantly trying to solve problems, which is probably why I became a strategist. Anyways, I’ve been working in advertising for 13+ years and am currently an SVP Group Strategy Director at MullenLowe. Throughout my career I’ve been lucky enough to work with a lot of great brands, solve a lot of cool problems and do some work with some awesome people that I’m pretty proud of.

When I’m not thinking about a brand, content or social strategy, I’m most likely yelling at a college basketball game or English Premier League match (COYS!), attempting to cook something, pretending to be a wine sommelier, buying a pair of sneakers I don’t need, or watching Hook for the 1,017th time (it’s the greatest movie ever made and that’s a fact). 

If you want to know more about me or dig deeper into any of the work I’ve shared (I have many strategy decks that led to the work I posted that I will gladly take you through on a zoom or in person, but can’t post here for legal reasons 😉) please contact me.

Email
michaelhcassell@gmail.com

Phone
(203) 671-0114